In Internet age and specially with web 2.0 and web 3.0 technologies; there are various ways to drive traffic to a website. In this post I’m going to discuss how you can use Article, Press Release and Video Marketing to drive traffic to your website.

Article Marketing

Article Marketing is the first option for creating search engine optimization. Articles are written with specific keywords in relation to your product, industry, and or business and submitted on one or more of 100’s of Article directories. When you write new content within your niche, your essentially build branding of yourself to be known as an expert in your field or niche. Not to mention the search engines love new and relevant content. Researching and choosing the correct keywords will help you to get a high search engine ranking and bring you closer to ultimate search engine optimization

Press Release Marketing

Online PR marketing is a strategy used in which you write a PR about the news events happening within your niche, your product, your service or your blog. Online PR marketing is a great way to get your information listed on lots of news sites such as google news and yahoo news. News stories contain fresh information about your topic and this helps your search engine optimization because search engines like new and relevant content. You do not have to be an expert writer to write a PR about your product, service, or blog. Just be sure it’s newsworthy. The most important reason for writing a PR is to get search engine optimization.

Video Marketing

Create a video: You Tube is a video sharing site and can help you in the creation of a video. Video has become vital in online marketing and search engine optimization for businesses and creates a strong visual impression for potential clients. You can create a series of simple short “how-to” videos that provide information and refer people back to your website. Choosing an optimized title and tagging your videos with keywords that you want to get ranked for will drive traffic to your site while providing search engine optimization. Many of us are visual when it comes to choosing who we do business with. Videos are a powerful visual tool. So, you can see why creating a short 3-5 minute video to inform potential clients and distributing it so important to drive traffic back to your site and increase your search engine optimization.

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Are you an entrepreneur? Are you Internet Marketer? Are you passionate about internet marketing? Do you have product to sell? Are you affiliate of other sites/products? If answer to any of these questions is YES then you are at the right place. My goal is to make my blog as content rich as possible for all internet marketers and I want to share with all of you about what I know and what I learn each day in my life.

So please do not hesitate to contribute and comment on this blog as this is going to be “our” blog.

To your success,

Janak Mehta