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  • The Smartest Way To Use PPC Advertising

    Posted on June 7th, 2010 janakmehta View Comments

    Becoming successful with Pay Per Click can be a lengthy process. Before starting on your first campaign there is a lot you need to understand and learn. Even after you do all of your research, finding PPC success can be elusive. People have become successful online with their PPC campaigns by using certain systems. Using PPC to guide visitors to your websites is an excellent way to earn money online. The problem, though, is that if you don’t use a good system you can end up spending a lot of money without any return on your investment. You need to implement certain things if you want to use PPC to boost your sales.   but before that it is important to note that ppc optimization is a must before you go head first into Google adwords, it doesn’t have to be expensive but it does need to be done.

    Make certain that your ads are pointing to the correct offers. If your PPC ads are pointing to the wrong landing pages, you won’t make any sales, even if you have the best click through rate in the system. Pointing to your homepage isn’t always a wise choice, especially if that is not the page that encourages visitors to make a purchase. Test a few different ads with different pages of your website. You will need to make a note f the ads that make the most sales. If your tracking reveals that one of your ads converts well and one of the pages makes a lot of sales, then you need to combine the two to increase your sales.

    Remember to set up different campaigns for the SERPs and for content pages. You will find it much simpler to sell your products or services to the people who will be reading your ads. You need to adopt different approaches when targeting prospects on search engines versus those who read articles. Take the landing pages that your ads will appear on under consideration when you are writing your ads. You need to make certain that your focus is in the right place! Doing that will be expensive and won’t bring in very many sales.

    Test out a few different types of advertising texts. The ads in PPC are very short, so you won’t have much to work with in order to get people’s attention. It all happens very fast, and you just don’t have much time to capture attention and get a click. You’ll be able to easily discover a winning ad through A/B split testing. You won’t have to worry about making the same mistakes in future campaigns, and can focus on replicating past successes.

    Pay per click is an art that can be quite complicated. A lot or new marketers to the internet think they don’t need to do too much when it comes to their pay per click campaigns. They approach pay per click the same way that they approach article marketing and other forms of online advertising and promotion. However, pay per click advertising is totally different.

    To ensure success, unique systems and requirements need to be adopted. If you adopt the wrong methods when dealing with PPC you can find yourself owing a lot more than before without a single sale. You need to take the time to learn everything you can about PPC before creating your first campaign. You will be happy you took the time to learn as soon as you start making sales!  Look for something that will give you the edge, PPC management software can automate your campaigns so they are definately worth exploring.

    Easily Increase Traffic To Your Website – Free Report

  • Minimal Fee Online Website Campaign

    Posted on May 31st, 2010 janakmehta View Comments

    Anybody could own a internet site. Anybody could up sell their own products and companies to their target audience. Anyone could try to advertise their online website with a minimal charge promoting campaign. But there are not several web sites that have a really successful web web page with targeted visitors all day by means of. What these people or corporations lack may be the most vital factor of achievement – a reduced fee web internet site advertising that really works.

    If you’ve been trying to encourage your own net web site and you could have received targeted traffic every single hour, my hands are down for you. But for those individuals who require assistance, who doesn’t have the patience to encourage their own product and providers, and lacks knowledge to correctly advertise themselves, here are some guidelines to assist you achieve success with a lower expense internet web page advertising.

    Lookup Engine Submission and Ranking are the two basic parts to a minimal price web web page marketing. Both of the parts have the same effect on the market of the web internet site – for your products and services presented inside your net website catches the people’s attention.

    The 1st low-cost technique of net internet site promotion could be the look for engine submission. This primary part may be the act filing details and submitting your net web page to search engines. You can find two types of Seek engine submission – manual and automatic. For a low expense and useful internet website marketing, automatic submission is ideal simply because after filling up the data, a software program would forward this information to other look for engines.

    The second money-saving world-wide-web web site advertising is ranking.  This refers towards the numerical position in which your net web site appears on a seek engine, based upon the world-wide-web site’s criteria. Some look for engines rank the order where your seek results appear primarily by how numerous other world-wide-web web sites link to every page. The leading net web-sites on this order would eventually fulfill a minimal expense web internet site marketing and advertising.

    Email advertising and marketing is usually a common internet promoting solution.  This can be a fee useful way of communicating and interacting with your buyers, driving them to visit your website and check out your merchandise. Many such lists are obtainable around the marketplace, such as a homeowners list, a new homeowner list, and construction leads. It might be inside the way of marketing articles, leading them to forums or newsletters. A newsletter has an advantage of expanding your customers as more and more sign up on it until it is possible to have a bulk list of emails.

    Other varieties of low-cost web web site advertising you could use to boost up traffic on your online site are banner advertising, classified ads, text links and section sponsorship. Banner advertisements pop up above and below web pages, and at times in another window. Text links and section sponsorship may well expense more, but these solutions helps in promoting to your specified target audience. It wouldn’t harm your internet web site to try these strategies.

    Usually remember that the effects of the not so costly internet internet site promotion hits are increasing substantially each day.  Do not waste time; discover an successful and cost-effective net web page marketing and advertising of one’s selection nowadays.

  • Link Building Help From An Expert

    Posted on May 27th, 2010 janakmehta View Comments

    Nowadays, we have millions of sites that cover every topic known to man. Of course, everyone doesn’t get the traffic that they expect. This is because it takes more than just a website on the net to get visitors to it.

    One way of getting traffic is through SEO link building, which is done when you search for sites within your topic and place one of your URL’s on that site so it leads back to your own.

    Many webmasters have been successful at link building but more have failed. How can you be in the group who sees success from their link building? When building links the only thing to worry about is if you are giving the search engines what they want. Using list building techniques that the search engines don’t condone is not the fastest way to get on the first page but it is the fastest way to get your site snatched out of the listings and having to start from scratch.

    Powerful backlinking is easier than most people believe it to be, your only job is to include your URL to relevant and reputable site at a slow and steady speed and keep doing it. Fast paced link building is a surefire way to lose in the end. The following mistakes can lead you down the wrong path so stay away from the at all costs.

    One of the most frustrating things about building links to your website is that it takes a very long time to see results. One example of my recent blog ranking work comes to mind regarding how long I had to wait to see results.Recently I have been working on trying to get my website ranking for the keyword online game rentals. This process certainly has not been very smooth sailing.   I am positive I will eventually succeed in my efforts, although I have had doubts along the way. Even though you will no doubt get discouraged, please don’t give up. Your work will be rewarded.

    An easy way to throw away your time is to find a relevant site and then use anchor text that has nothing to do with your keywords. The high PR of a site along with good content will definitely give you a good backlink, but when the anchor text is something like “Buy Now!” or “Learn More!” – it’s of no use at all. Now you know, for better backlinking results select keywords that you wish to rank for and use those as your anchor text. This one technique can make each backlink more powerful.

    Furthermore, you should never link to any sites that has a bad reputation because it will carry over to your site.

    When Google sees these links on your site they automatically assume that you are endorsing them and whatever they are doing that gave them a bad reputation. This should be reason enough to inspect any links that appear on your site.

    No matter what happens, or no matter what kind of offer comes your way, don’t go for linking to a site that has a bad reputation as it will bring you in the bad books of search engines and is definitely not a good thing on the long run.

    Don’t make the mistake of hurrying up with your link building, because you might miss on the important details such as focusing on the anchor text.

    Also, text links with anchor text carry more weight than image links. Image links work good for bringing in traffic but for SEO they don’t work as well as text links with keyword anchor text.

    Losing out to your competitors can be as simple as using the wrong backlinking methods. For your own good, don’t be like the thousands of webmasters who make these same link building mistakes day-in and day out.

  • Local Search Marketing: Why Is It Important

    Posted on January 28th, 2010 janakmehta View Comments

    Local Search is a Search Query that includes not only information about “what” the site visitor is searching for (such as keywords, a business category, or the name of a consumer product) but also “where” information, such as a street address, city name, postal code etc.

    Here is a snap-shot of a results page. Local results are typically shown above top 10 results. So it is very important to show up on Local results with regular top 10 results for any website.

    Local Listing

    Local Listing

    There are  32 billion unique searches done each month and 40% of those searches have local intent. That’s a lot of local searches so importance of local search can’t be ignored anymore. All major search engines have integrated local search including Google, Bing and Yahoo.

    When local or neighborhood internet users are looking for a product or service in their area it’s usually because they are ready to buy something and they want to buy it now! On the top of that according marketing research done by Kelsey; 90 % of purchases are made within 50 miles of a person’s home. Local visibility mandatory for mom and pops and small businesses. Customers want to find doctors, lawyers, restaurants, plumbers, real-estate specialist, etc in their local area.

    So no matter what type of business you have but if you want to attract customers, clients from local area. Make sure your site is optimized for Local Searches.

    How Do You Optimize For Local Search :

    First you need to build your website/page and then optimize your site for local search. You can use Title Tags, Local address etc to optimize your site. The next step is to create listing on Google Local Business Make sure when you create listing; you add main keyword in the title. Local Business will take you through all steps. Add photos and videos for your business and call  to action. Final step is to create listings in local directories like yelp, kudzu etc. Your goal is to get reviews from your existing customers. The more reviews you get it’s going to be better for showing your results on Local listings.

    If you have liked this post please comment below.

  • First 10 Years in USA

    Posted on August 8th, 2009 janakmehta View Comments

    It’s been 10 Years since I came to this country.
    I’ve created Cool video on that. Check it out

    ————————————-

    Check out my personal story
    => www.PReasy.com/10Years

    ————————————

    I’ve learned a lot in past 10 years of being in this coutry.
    This is the best country in the world for Entrepreneurs. I
    have had my fair share of ups and downs and Success
    and Failures. I’ve learned 3 Most Important Business
    Lessons in Past 10 Years of my life here in US. Check
    it out..

    www.PReasy.com/10Years

    I’m very emotional and I’ve sense of proud and achievement.
    I just want to share what I’ve learned in past 10 years and
    and help you get to next level. In this seemingly though times
    I personally know tons of entrepreneurs are making tons of
    money. Check out what I’ve to say about Business secrets
    known by Master Entrepreneurs and Marketers.

    www.PReasy.com/10Years

    I would love to hear from you about your business success
    and failures and how you have grown your business. Please
    write comments and I would like to see what you have been
    doing.

  • Search Engine Optimization: How Does SEO Work

    Posted on July 8th, 2009 janakmehta View Comments

    ith so much competition on the internet; business owners are turning to search engine optimization to increase traffic to their website and getting to the top of Google. Search engine optimization increases the quality and amount of traffic to your website from search engines like Google, when using a proven system.

    There are mainly two kinds of search results in any search engine:

    • Sponsored Link/Pay Per Click
    • Organic results


    Sponsored Link/Pay per click is displayed much like an advertisement. (Shown Yellow in Picture) It is seen on the right side of your screen on a Google search engine page. You bid on Keywords or a search term for a specific amount per click by users searching your keywords. This form of search engine marketing drives traffic to your site quickly, but can be costly if you don’t choose your keywords correctly.

    An organic search is when you search for a specific keyword or key phrases. (Green in Picture)

    So Why is it important to be on the top of Google? According to Georgia Tech University about 50% of traffic comes from first two organic results. Not only have that 75% of traffic come from 1st Page. So it is very important to be on the first page of a search engine.

    The most important factor is choosing right keyword. Check out Google’s Search Based Keyword Tool to find relevant keywords for your business.

    There are mainly two ways to get Search Engine Optimization.

    1.    On Page Optimization
    2.    Off Page Optimization

    http://www.janak-mehta.com/wp-content/uploads/2009/07/on-page-optimization-in-seo-240x300.png


    On Page Optimization
    : On Page optimization is what you say on your site. You   need to make your site relevant to your business or niche you are focusing on. There are fairly simple ways to get on page optimization done. You can add Title, Meta Tags, Header Tags and Images Tags. On page optimization alone will not help you. You do have to build incoming links to your site and that brings us to next topic.

    Off Page Optimization: Off page optimization is done through link building. More incoming links you have coming in from other high authority sites it’s better for your site. Also, creating content relevant to keywords you want to get optimized for also helps and distributing this content to high authority sites will bring you lots of quality and relevant links back to your website.


    Both on page optimization and off page are important. Website owner should focus 25% time on On Page Optimization and other 75% of time on Off Page Optimization. Off page optimization requires lot of work and you need to use Outsource SEO Services. These service can help website owners to Get Massive Traffic to their website.

    If you like this Post Please comment. I would love to hear from you.

  • Create Massive Traffic With Article, PR and Video Marketing

    Posted on March 21st, 2009 janakmehta View Comments

    In Internet age and specially with web 2.0 and web 3.0 technologies; there are various ways to drive traffic to a website. In this post I’m going to discuss how you can use Article, Press Release and Video Marketing to drive traffic to your website.

    Article Marketing

    Article Marketing

    Article Marketing is the first option for creating search engine optimization. Articles are written with specific keywords in relation to your product, industry, and or business and submitted on one or more of 100’s of Article directories. When you write new content within your niche, your essentially build branding of yourself to be known as an expert in your field or niche. Not to mention the search engines love new and relevant content. Researching and choosing the correct keywords will help you to get a high search engine ranking and bring you closer to ultimate search engine optimization

    Press Release Marketing

    Press Release Marketing

    Online PR marketing is a strategy used in which you write a PR about the news events happening within your niche, your product, your service or your blog. Online PR marketing is a great way to get your information listed on lots of news sites such as google news and yahoo news. News stories contain fresh information about your topic and this helps your search engine optimization because search engines like new and relevant content. You do not have to be an expert writer to write a PR about your product, service, or blog. Just be sure it’s newsworthy. The most important reason for writing a PR is to get search engine optimization.

    Video Marketing

    Video Marketing

    Create a video: You Tube is a video sharing site and can help you in the creation of a video. Video has become vital in online marketing and search engine optimization for businesses and creates a strong visual impression for potential clients. You can create a series of simple short “how-to” videos that provide information and refer people back to your website. Choosing an optimized title and tagging your videos with keywords that you want to get ranked for will drive traffic to your site while providing search engine optimization. Many of us are visual when it comes to choosing who we do business with. Videos are a powerful visual tool. So, you can see why creating a short 3-5 minute video to inform potential clients and distributing it so important to drive traffic back to your site and increase your search engine optimization.

    I would love to hear from you so please post your comment on this topic.

  • Power Of Slideshare.net

    Posted on March 19th, 2009 janakmehta View Comments

    Have you used slideshare.net? If not then you need to seriously think about using it. I’m so estatic with results I’ve achieved using slideshare.net in just 24 hours. I had uploaded my powerpoint presentation on slideshare.net on March 18th and within few hours I got an email from slideshare.net mentioning my slides being “featured” on How-to/DIY section on slideshare. Check out my presentation it’s a 3rd Presentation.

    So far within 24 hours I’ve total of 74 Views and 12 downloads. I’m so excited with this results is that I’m going to do more testing on Slideshare.net and will figure out what is the conversion ratio for traffic who goes to slideshare.

    I would welcome any comments and if you know any strategies on Slideshare.net then I would appreciate it

  • Search Engine Optimization: How Does It Work?

    Posted on March 13th, 2009 janakmehta View Comments

    With so much competition on the internet; business owners are turning to search engine optimization to increase traffic to their website and getting to the top of Google. Search engine optimization increases the quality and amount of traffic to your website from search engines like Google, when using a proven system.

    There are mainly two kinds of search results in any search engine:

    • Pay Per Click
    • Organic results

    Pay per click is displayed much like an advertisement. It is seen on the right side of your screen on a Google search engine page. You bid on Keywords or a search term for a specific amount per click by users searching your keywords. This form of search engine marketing drives traffic to your site quickly, but can be costly if you don’t choose your keywords correctly. An organic search is when you search for a specific keyword or key phrases.

    So Why is it important to be on the top of Google? According to Georgia Tech University about 50% of traffic comes from first two organic results. Not only have that 75% of traffic come from 1st Page. So it is very important to be on the first page of a search engine.

    The most important factor is choosing right keyword. Check out Google’s Search Based Keyword Tool to find relevant keywords for your business.

    There are mainly two ways to get Search Engine Optimization.

    1.    On Page Optimization

    2.    Off Page Optimization

    On Page Optimization: On Page optimization is what you say on your site. You need to make your site relevant to your business or niche you are focusing on. There are fairly simple ways to get on page optimization done. You can add Title, Meta Tags, Header Tags and Images Tags. On page optimization alone will not help you. You do have to build incoming links to your site and that brings to

    Off Page Optimization: Off page optimization is done through link building. More incoming links you have coming in from other high authority sites it’s better for your site. Also, creating content relevant to keywords you want to get optimized for also helps and distributing this content to high authority sites will bring you lots of quality and relevant links back to your website.

  • Happy New Year!!

    Posted on January 1st, 2009 janakmehta View Comments

    2008 is about to end and 2009 will start soon. It has been very interesting year for me and Urvi I’m sure you have gone through ups and downs too. All in all this was the year of “change” for us.

     Urvi and I are going to hang out in Scottsdale or Tempe tonight and party hard!  For next year; We have great plans; First I’m  launching my Power Boost Your Online Traffic Webinar Training on 12th January. We have only 3 spots left and if you are serious about making money for 2009. You need to get this training.

    Listen to the recording  

    => http://www.PReasy.com/PowerTeleseminarRecording

    I’m going to Show you step by step how I drive traffic to my sites and generate lots of leads and bring buyers who fills my bank account every month. You need to take advantage of my great offer and bonus. 

    Grab Your Power => http://www.PReasy.com/Power

    ==============================
    Social Media Marketing Club Michigan
    ==============================

    Our next Social Media Michigan Club evening is on Thursday, January 15th We are going to share with you great technique to start your 2009 with bang!

      => http://www.SocialMediaMI.com

    I’m also hosting webinar with Debra Thompson on 20th January. Stay tuned for more information I want to wish You a very productive and successful 2009! I wish you achieve all your goals and be more Productive, Effective, Happy and Financially Successful then 2008. 

    See You Next Year!

    To Your Online Success!

    - Janak Mehta

    PS- Follow Me on Twitter and Facebook:


    http://www.Twitter.com/JanakMehta

    http://profile.to/janakmehta